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Roland Aira series for the electronic musician

Roland took the opportunity of a dance fair in the Netherlands to launch its anticipated series of Aira products a few weeks ahead of Musikmesse Frankfurt 2014, where Aira will occupy its own stand Hall 5.1C72. With roots in the very origins of electronic music, the new Aira line is designed to meet the needs of electronic musicians. In the studio or on the stage, Aira brings genre-defining sound and modern performance features to a new generation. The first four products introduced in the Aira series are the TR-8 Rhythm Performer, TB-3 Touch Bassline, VT-3 Voice Transformer, and System-1 Plug-Out Synthesizer.
At the heart of Aira is the newly developed Analog Circuit Behavior (ACB) that captures the sound and feel of some of Roland’s most revered classics. ACB is the technology behind the authentic sound and responsive behaviour of the Aira products. It utilizes original design specs, consultation with original engineers, and a detailed part-by-part analysis of each analogue circuit using Roland’s collection of pristinely archived drum machines and synthesizers.
The TR-8 is a performance rhythm machine that melds the legendary sound and vibe of the TR-808 and TR-909 with features and functions for the modern age. Unleashed upon an unsuspecting world in the 1980s, the TR-808 and TR-909 produced some of the most influential drum sounds in modern music. With the authentic tone and character of the original units and with new sound-tweaking capabilities and performance functions inspired by legions of users, the TR-8 breathes new life into these iconic sounds.
Based on the wildly influential TB-303, the new TB-3 Touch Bassline is a performance-ready bass synthesizer with authentic sound and intuitive controls engineered to play. The TB-3 contains the unmistakable character of its predecessor wrapped in a modern package sporting a pressure-sensitive touch pad desigend to make both playing and programming a breeze.
Aggressively processed vocals are common in electronic music today, but producing these effects easily and reproducing them live continues to be a challenge. The VT-3 can smoothly alter Pitch and Formant and can introduce Vocoder, Synth, lo-fi and other heavily processed vocal sounds into studio tracks and live performances with zero hassle.
Along the unmistakable character associated with Roland synthesizers for nearly four decades, the System-1 has an innovative design with performance-ready controls, quality construction, and a dizzying array of lights, knobs and sliders. Plug-Out technology means the Ssystem-1 can control and even host software recreations of classic Roland synthesizers with no computer connected and can even switch between its native sounds and those of the Plug-Out synthesizer.
All Aira products are designed to work seamlessly and look great with other products in the Aira series.
Roland Aira TR-8 Rhythm Performer
TR-8 Rhythm Performer
Roland Aira TB-3 Touch Bass Line
TB-3 Touch Bass Line
Roland Aira VT-3 Voice Transformer
VT-3 Voice Transformer
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